Telecom Operators are facing maturing and highly competitive markets while tackling constant streams of innovation and anticipating regular technology shifts.
CBO Consulting assists them in preparing, developing and improving their strategies through:
Customer Value Management
We prepare and support business transformations to grow through customer value. We develop a coherent multichannel management strategy to attract, retain and convert valuable customers together with geo-marketing guidance to constantly adapt « click, phone and mortar » organisations to local business environments.
We guide the development of business partnerships in order to reduce investment or operating costs and to improve market impacts thanks to MVNOs, network sharing, co-marketing, co-sourcing... We can also support the development of synergies with non-Telecom actors (distributors, service providers, consumer brands...).
Innovation cycles & Technological shifts
We help operators to face the numerous challenges in Innovation and Technology such as improving their differentiation level through innovative services and applications or keeping the pace of investment in new technologies (4G/5G, NGN/FTTH...). We provide technology outlook, marketing strategies and investment financial analysis.